Italiana Petroli Gruppo API
In 2017, with the acquisition of TotalErg by API, the ex TotalErg network is absorbed by IP which thus becomes, with over 5,000 distributors, the most widespread oil brand on Italian roads.
We could not fail to be part of the engineering suppliers for the rebranding of the new Italian oil distribution giant.
We thus managed the rebranding for the entire Lombardy region in less than a year for a total of more than 500 points of sale representing the most important amount in terms of volume and representativeness of the Company.